Skopje, 1 July 2022 (MIA) – Bloomberg Adria, the first pan-regional, multi-platform network on business news in Southeastern Europe officially launched Friday.

Content will initially be available on the digital platform, while the TV network will launch next week. The new informative network, focused on business and financial news, will launch simultaneously in five markets through its editorial centres in Bosnia and Herzegovina, Croatia, North Macedonia, Serbia and Slovenia.

More than 130 local journalists, columnists, analysts and financial experts will produce original content in all five regional languages. Through its cooperation with Bloomberg Media, Bloomberg Adria will use the reports of 2,700 Bloomberg journalists and analysts in 120 countries. It will combine translated content from Bloomberg News with original coverage from the entire region in order to create a top destination for news for business leaders in Southeastern Europe.

The digital content will be free until September 1, 2022 for all registered users, Bloomberg Adria said in a press release. ad/ba/